4Way Foods Unveils UK’s Online Supermarket for British & World Foods - With Plans to Use AI to Reshape Grocery Shopping

This new UK-based online supermarket brings together British favourites and authentic world foods, with future AI tools to transform grocery shopping.

LIVERPOOL, MERSEYSIDE, UNITED KINGDOM, October 6, 2025 /EINPresswire.com/ -- 4Way Foods, the UK’s newly launched online supermarket for British and world foods, is reshaping how consumers shop for their groceries, bringing both everyday essentials and hard-to-find global foods onto one easy-to-use digital platform.

The company officially launched in mid-July 2025, and within its first two and a half months, 4Way Foods has already fulfilled thousands of nationwide deliveries, meeting the growing demand for online access to authentic international groceries.

**Solving a Real Problem for UK Shoppers**

For years, UK consumers seeking authentic world foods, from Caribbean spices to African staples and Asian condiments, have had to visit multiple shops or websites to find everything they need. 4Way Foods is addressing this gap by combining **British groceries** and **international favourites** in one place.

“We wanted to make it possible for families to shop for all their essentials and world foods together, easily, affordably, and reliably,” said Larry Uriri, CEO for 4Way Foods. “Whether you’re looking for Heinz Baked Beans or yam flour, it should all be available in one basket.”

**A Modern Shopping Experience, Backed by Strong Growth**

4Way Foods offers a broad and growing catalogue of ambient and dry goods, including popular brands and cultural staples across African, Caribbean, Asian, and British grocery ranges. The company’s logistics and fulfilment operations are designed for scale, offering reliable UK-wide delivery with flexible shipping options through major courier partners such as **DPD and Royal Mail Group**.

**AI on the Horizon: Making Shopping Smarter**

Looking ahead, 4Way Foods is developing plans to introduce AI-driven shopping tools via 4copilot.com that will enhance how customers interact with online grocery shopping. These innovations aim to offer personalised meal planning, smart basket recommendations, and AI-assisted product discovery, helping users save time and money while discovering new world foods.

“AI has the potential to make grocery shopping more intuitive and inclusive,” said Ola, CTO of 4Way Foods. “We’re building toward a future where our platform learns from customer habits, helping them shop smarter, reduce waste, and enjoy more diverse meals at home.”

These future-focused developments place 4Way Foods among a new wave of digital-first supermarkets transforming the online grocery landscape, combining technology with accessibility and cultural variety.

**Building a Bridge Between Cultures and Convenience**

Unlike traditional supermarkets that focus on mainstream items or small niche stores catering to specific cultural communities, 4Way Foods bridges both worlds. The result is a diverse, affordable shopping experience that mirrors modern British life, where global flavours and local favourites sit side by side.

Customers can already explore a range of curated collections, including:

* African Pantry Essentials
* Caribbean Kitchen Staples
* Asian Grocery Picks
* British Household Favourites

All available via 4wayfoods.com with fast nationwide delivery.

**Recent Media Recognition**

4Way Foods has already caught the attention of the industry and press. The company was recently featured in:

* Yahoo! Finance - *“4Way Foods Launches UK’s Online Supermarket for British & World Foods”*
* The Grocer - *“Newly launched world foods full-shop online grocer reveals AI assistant plans”*

This growing media presence highlights 4Way Foods’ unique positioning as one of the UK’s most promising new entrants in online grocery retail.

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**About 4Way Foods**

4Way Foods is a UK-based online supermarket offering a one-stop platform for British groceries and authentic world foods. Launched in July 2025, the company aims to make global food shopping more accessible, convenient, and affordable across the UK, while developing new digital tools to personalise the grocery experience.

**Website:** https://4wayfoods.com

Larry Uriri
4way Foods
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